Speakers & Performers
Justino Aguila/ @musicscribeLA: Billboard Associate Editor for Latin Music
Justino Águila is an award-winning journalist who joined Billboard in 2011 as associate editor for Latin music and special features . He has been a staff reporter at the San Francisco Chronicle, Seattle Times, Orange County Register and the L.A. Daily News. A music critic and arts and entertainment contributor, he has also written for Time Out New York, Entertainment Weekly and CBS covering everything from the Academy Awards to the Latin Grammys. He has been awarded Associated Press and L.A. Press Club awards for his work.
Judy Cantor-Navas: Billboard Correspondent and Billboard en Español Managing Editor
Judy Cantor-Navas writes about Latin music for Billboard and is the Managing Editor of Billboard en Español. She was previously on staff at MTV, the Associated Press, the Miami New Times and the Miami Herald among other media outlets, and has written for numerous print and online publications. Awards for Judy's work have included a National Music Journalism Awards first prize for feature writing, the Society of Professional Journalists' Green Eyeshade award for criticism, and an Inter American Press Association fellowship. Judy has reported from Madrid, Buenos Aires, Miami, Havana and New York, and is currently based in Los Angeles. http://www.judycantor.com/
Rio Caraeff / @riozilla: President/CEO, VEVO
Rio has led Vevo, the world’s leading all-premium music video and entertainment platform, since the company’s inception in 2009. Rio has been named to Fast Company’s Most Creative People in Business 1000, Billboard’s The Power 100 (2014, 2013, 2012), International Power Players (2014) and 40 Under 40 (2013, 2012), Vanity Fair's The Next Establishment (2012, 2010), The Hollywood Reporter's Digital Power 50 (2012), Fortune’s 40 under 40 (2011, 2010, 2009), Fast Company’s Most Creative People in Business (2011) and Evening Standard's London's Most Influential (2011). In 2010, he was also named one of the top digital executives to watch by both the LA Times and Digital Media Wire.
Leila Cobo / @leilacobo: Executive Director of Latin Content & Programming, Billboard
A Fulbright scholar from Cali, Colombia, Leila Cobo is the executive Editor for Latin Content and Programming for Billboard. Ms. Cobo is considered one of the country’s leading experts in Latin music. Under her tenure, Billboard has expanded its coverage of Latin Music in all its platforms, including Spanish-language website Billboardenespanol.com. Ms.Cobo works closely Telemundo on the Billboard Latin Music Awards and the Billboard Mexican Music Awards in addition to programming the yearly Billboard Latin Music Conference, the largest gathering of the Latin music industry in the U.S. Ms. Cobo is also host and executive producer of “Estudio Billboard,” the TV show that features in-depth interviews with top Latin acts.A classical pianist and novelist, Ms. Cobo has degrees in piano performance and a MA in communications. She has published two novels with Grand Central Publishing/Hatchette and her biography on Jenni Rivera will be published by Penguin in March.
Kat Dahlia / @KatDahlia: Artist
Without a doubt one of the hottest new artists to watch in 2013, there’s no one quite like Kat Dahlia. Her electrifying sound is a sultry mix of pop, Latin, hip-hop and reggae influences, and she deftly alternates between unleashing pure, infectious lyrical fire in party jams like “Money Party” and poetically pondering heartbreak and relationships in ballads such as “Walk on Water.” She is an artist of her own making. “There’s no other way to stand out than just being myself,” says the rising Latin pop star. “I write my own music. People say my voice is very unique and I do this rappy thing that’s kind of different, but if you really want to break it down, I’m just being myself.”
Béco Dranoff / @becod: Music & Film Producer
With over 25 years of experience inside the Brazilian music and entertainment industry, New York based Béco Dranoff is a Brazilian-American award winning music and cultural producer and curator. Dranoff’s multi-faceted career includes credits as A&R, record producer, festival curator, documentary & TV producer, music supervisor, radio host & programmer and more. This ample range of experiences positions him as a culturally relevant bridge for Brazilian international content projects. Dranoff has been involved in the production of artists Bebel Gilberto’s Grammy® nominated albums as well as the Oscar® nominated feature documentary How To Survive a Plague directed by David France. Additional projects include: Beyond Ipanema: Brazilian Waves in Global Music, Red Hot + Rio, Ziriguiboom Discos, Brasil Summerfest, Sonoridade Online, Next Stop Wonderland, Os Mutantes, Be Brasil, Brazilian Music Collection of NY, Sambismo and more. www.becodranoff.com
Yvonne Drazan: A&R Director, peermusic
Yvonne joined peermusic in 2003 as Latin Creative Manager and currently serves as Latin Director of A&R, West Coast and Mexico. Yvonne seeks and signs new talent, oversees catalog acquisitions, and maintains a roster of Latin, Pop, and Urban writers for the US and Mexico. Throughout her tenure at peermusic, Yvonne has signed worldwide deals with artists including Gloria Trevi, Anahi, Horoscopos de Durango, and Plastilina Mosh and was instrumental in the creation of a joint-venture publishing company and music label with The Sixth House. Under the banner of peerT6H Music, they have signed and released Ninel Conde, Christopher Von Uckermann, and Cristian Chavez’s single and music video “Libertad”. Yvonne also oversees the work of Micky Huidobro (Molotov), ChocQuibTown, and developing writers Niña Dioz, LaLa Romero as well as writer/producer Luigie Gonzalez.
Luis Enrique: ASCAP Showcase Performer
Y así es como dejó que la vida se encargara de mostrarle los pasos a seguir y todos los caminos lo llevaron a la salsa. Se presenta en la ciudad de Miami en una audición para ser la voz líder de un grupo salsero y el demo que grabó esa tarde en que descubre su conexión con la música tropical, se convierte en su primera producción discográfica en Estados Unidos: “Amor de medianoche”, editado en 1987 por Sony Discos. De allí, lo demás, es historia conocida por millones de personas que a través de Iberoamérica han admirado su arte. Su imagen, alejada de los estereotipos de la salsa, se ganó la atención de nuevas audiencias, enriqueciendo el género y ganándose el apodo de “El príncipe de la salsa”.
Mike Foley: Senior Brand Manager, US Hispanic & Export, Post Foods
Mike Foley leads Hispanic marketing for Post Foods in the U.S. and marketing strategy for all Post brands globally. He is responsible for managing the growing Hispanic portfolio of Post Foods cereal brands including the largest national Hispanic cereal brand, Honey Bunches of Oats, and the fourth largest kid’s national Hispanic cereal brand, Pebbles. Mike and his team have developed and executed a robust strategy that has lead Post to consistent growth over the last few years. Their efforts have established Post as a well-respected brand with consumers and a Hispanic marketing leader with our retail partners.
Leslie Grace / @lesliegrace: Artist
Leslie Grace launched her professional career in 2012, with her single, "Will U Still Love Me Tomorrow," a bilingual, Bachata-infused cover co-written by the iconic Carole King. This song became the biggest story of the year for an “artist in development.” “Will U Still Love Me Tomorrow” reached #1 on Billboard’s Latin Radio Airplay chart, making Leslie the youngest Latin female artist to achieve this. Currently, Leslie is touring throughout the country presenting her recently released fourth single, “Odio No Odiarte”, while promoting her first studio production entitled, “Leslie Grace.” The album contains 11 songs, six of which were co-written by Grace and well-known songwriters like Diane Warren, Anne Preven, Daniel Santacruz, Sergio George and Yoel Henriquez. “Leslie Grace,” her debut release, was produced under the direction of GRAMMY Award-winner, Sergio George.
Ady Harley / @adyharley: Head of Music Partnerships Latin America, Google Play
Adrian Harley is Head of Music Partnerships for Latin America at Google Play. In his role at Google, he is responsible for licensing and relations with the music industry across major and independent labels, publishers, collecting societies, managers and artists in the region. Previous to this role, Ady spent 15 years gaining experience working on both the digital business for record labels such as PIAS and Sony Music, as well as on digital music services at global technology companies, Nokia and Amazon. A British-French citizen, Ady spent 8 years working in Brazil, and is currently based in Mexico City.
Ady Harley holds a Masters in Political Science from the University of Edinburgh, Scotland.
La Marisoul / @lasantacecilia : Artist, La Santa Cecilia
Marisol “La Marisoul” Hernandez is the lead vocalist of Latin alternative band, La Santa Cecilia, a group that represents the epitome of the new bi-cultural generation. Hernandez is already leaving her mark thanks to her distinctive voice and strong performances in songs such as “El Hielo,” Monedita” and “Losing Game,” a duet with Elvis Costello. In 2013, the band released their major label debut album “Treinta Dias,” which became the “Hot-Shot Debut of the Week” on Billboard's Latin Pop Albums chart and won the GRAMMY award for "Best Latin Rock, Urban or Alternative Album.” The band members are in the works to release their upcoming album “Someday New,” while continuing to captivate audiences with their soulful music.
Luis Miguel Messianu / @LMMessianu: President & Chief Creative Officer, Alma
Luis Miguel Messianu has played a respectable and influential role in the most important developments in the U.S. Hispanic market during a career that spans 25 years. Born to Romanian parents and raised in Mexico City, where his advertising career started, Luis Miguel Messianu has worked in both the Latin American and U.S. Hispanic markets. His career is defined by a conscious effort to help pioneer the melding of marketing niches into a nuanced and evolving total market. His award-winning and genre-bending work with multinationals such as McDonald’s, State Farm, Clorox, Anheuser Busch, Florida Blue, General Motors, Coca-Cola, Nestlé and L'Oreal, among others, is a testament to that effort. He is an innovator, a mentor and an example followed by many distinguished professionals in the multicultural marketing community.
Valerie Miranda / @vxmiran : Label Relations, Spotify
While working as National Culture Marketing Manager for Red Bull in Mexico, she developed Panamerika (redbull.panamerika.fm), Red Bull’s most successful Hispanic-oriented musical initiative to date, and one of Latin America’s most influential blogs/radio shows. In 2012 while working with the firm Olabuenaga Chemistri she won the Heineken Fishtank challenge with the “Casa Indio” project for Indio Beer USA, the brand’s first marketing effort targeted at the young, hip Hispanic community in the US. She is one of the founding partners of Casete, an independent music services company where she directed marketing efforts, focusing on digital film and music sales, physical CD promotion and artist management. She launched and edited Noisey, Vice’s music platform in Latin America. She is currently in charge of Label Relations for US Latin and Mexico at Spotify.
Manny Mora / @armysocialus: COO, ArmySocial
His career in the business began in 1992 when he joined Pas Productions. As manager, produced in 7 years major Latin shows and tours. I.E: SodaStereo, Shakira, Mana, RicardoArjona, Eros Rammazzotti, and more. In 1999, he joined CFA (now CMN), where he was project manager to National and International Tours. After he became the Dir. Mrkt. of the James Knight Center, under his tenure more than 200+ events where produced. Then he co-Founded “T8F” a Seminole organization which had exclusive rights to Latin shows for the HardRock Live (4 years). Produced Shows like: Juan Luis Guerra, Gilberto SantaRosa, MarcAnthony, etc. Next chapter was SBSE. He acted as National Mkt Dir; which in 2013 brought 4 million gross in revenues. In June of 2013, ArmySocial was founded. A Social Media Marketing company specialized in live events, and crisis management. With in a year of being established, some of ArmySocial’s clients include: SBSE, CMN, NYK, Top-Stop, FIFA, CONCACAF, LIVENATION, SunLife Stadium.
Carlos Munoz: VP/Group Account Director, Latin Works
Carlos is responsible for overall management on the Anheuser-Busch, Mars and Humana accounts. Carlos’ team handles strategic development, client relationships and creative/promotional execution across all media, above and below the line. Formerly Group Account Director at GlobalHue. With previous assignments at TBWA, BBDO and JWT, Carlos has lived and worked in Colombia, Mexico, Germany and the U.S. Carlos holds a Journalism degree from the Universidad del Valle in Cali, Colombia. He is an enthusiastic runner, with two marathons under his belt. Carlos lives in Austin, Texas with his wife, son and two dogs.
Alex López Negrete: CEO, Lopez Negrete Communications
Since co-founding Lopez Negrete Communications, Inc. in 1985, Alex López Negrete has steered the firm with a passion and vision for Hispanic marketing that has led it to become one of the country’s most influential Hispanic marketing agencies. Lopez Negrete Communications is now the largest independently owned Hispanic advertising and communications firm in the country. The Lopez Negrete Communications team has won literally hundreds of awards for creative at the local, regional, national and international levels, placing it firmly among the most respected creative Hispanic agencies in the nation. Some of the companies Alex and his team have helped make successful, profitable overtures to the Hispanic consumer segment include Wal-Mart Stores, Verizon Communications Inc., Microsoft Corporation, MillerCoors, Bank of America, Dr Pepper Snapple Group, Kraft Foods, Tyson Foods, NBC Universal Motion Pictures Group, and Sonic Drive-Ins, among others.
Delia Orjuela / @Sunflowerbmi: VP, Latin Writer Publisher Relations, BMI
Delia Orjuela, Vice President, Latin Music, BMI, Los Angeles, oversees BMI’s Latin music department and is responsible for affiliating new songwriters and publishers, assisting writers and publishers with administration needs and serving as a liaison with the Latin music community and industry at large. Some of the many writers she has signed and worked with since joining BMI include Juanes, Pitbull, Gustavo Santaolalla, Cristian Castro, Molotov, Café Tacuba, Los Tucanes de Tijuana, Chino y Nacho, Ximena Sariñana, Kinky, Espinoza Paz, Jenni Rivera, Banda el Recodo, Kalimba, Tigres del Norte, Sergio Vallin of Maná, Cesar “Vampiro” Lopez of Jaguares, amongst others. She is a member of The Latin Association of Recording Arts and Sciences (LARAS), and holds a Bachelor of Arts degree in Broadcast Journalism from California State University Long Beach.
Laura Pausini / @officialpausini: Italian Singer-Songwriter
A winner of three Latin Grammy Awards, four World Music Awards, a Billboard Latin Music Award and a Grammy, Pausini is Italy’s top-selling female act. Following her debut in 1993 after winning Best new artist at the 43rd SanRemo Music Festival, Pausini became an international success, and by 2004, had already sold over 25 million albums, according to Warner Music. Pausini began recording Spanish versions of her Italian hits beginning with her debut album and is now also firmly entrenched in the Latin music landscape
Juan Paz: Senior Director, Digital Strategy Marketing, Sony Music Latin
Juan is a recognized international digital expert in the Latin music industry. Currently, he serves as Senior Director, Digital Strategy and Marketing for Sony Music Latin. In this role, he is leading the label's digital transformation including the implementation of a new data-driven Business Intelligence unit. In charge of digital strategy, digital deployment and digital marketing initiatives of the label’s roster for the Latino market in the United States, Juan has worked alongside chart topper artists such as Marc Anthony, Ricky Martin, Prince Royce and Romeo Santos. Before joining Sony Music, he held the position of Regional Director of Digital Marketing and Exploitation for EMI Music Latin America, from where he co-ordinated the digital deployment in Latin America of the label’s artists highlighting Coldplay, David Guetta, Katy Perry and Marisa
Gloria Trevi / @GloriaTrevi : Artist
Billboard Latin Music Award winner Gloria Trevi is one of the industry’s leading female pop singers and most prolific songwriters. With a solo career spanning 24 years, Trevi has edited 13 albums, has written over 400 songs and has dazzled audiences worldwide. She is currently embarked on an ambitious tour in support of her latest album “De Pelicula,” which includes her hits “No Soy un Pajaro” and “No Querias Lastimarme.” 2013 was a very important year for her as she returned to television playing the female leading role in the Mexican novela “Libre Para Amarte.” That same year, she launched her own fragrance “Rosa Blu,” and was named by Forbes magazine one of the most powerful women in Mexico.
Afo Verde / @afoverde: Chairman/CEO Sony Music Latin America/Iberian Penninsula