Schedule

The Billboard Latin Music Conference
April 27-30, 2015
Ritz Carlton South Beach
Miami, FL

MONDAY, APRIL 27
3:00 pm – 5:00 pm
ONE-ON-ONE SESSIONS

6:00 pm- 9:00 pm
Billboard Industry & Latin Music Marketing Awards
Poolside

Tuesday April 28, 2015

8:00 am- 5:00 pm
Registration & Exhibit Tables

9:00 am - 9:15 am
WELCOME ADDRESS, STATE OF THE INDUSTRY 2015
Leila Cobo, Executive Director, Latin Content & Programming, Billboard
Tony Gervino, Editor-In-Chief, Billboard

9:20 am – 9:50 am
OPENING KEYNOTE

10:05 am-10:20 am
STREAMING, PUBLISHING, SHOWS, OH MY!

10:30 am-11:00 am
WHO GETS THE MONEY, WHO GETS THE FAME?
How Pandora and Spotify are promoting acts and contributing to revenue streams.

11:15 am -11:30 am
TOURING MASTERCLASS:
Understanding ins and outs of your biggest revenue driver.

11:40 am - 12:40 pm
The Divas Panel

12:40 pm- 2:00 pm
BREAK

THE MARKETING EXCHANGE

2:00 pm – 2:30 pm
TV AND THE MUSIC STAR

2:45 pm-3:30 pm
BLURRED LINES:
How brands, music, marketing and advertising are blending in the new music business environment.

3:45 pm – 4:15 pm
HOLA, CAN YOU HEAR ME?
Why Mainstream Still Doesn’t Get Latin’s Potential—And What to Do About it
A Roundtable Discussion

4:30 pm- 5:00 pm
MONETIZING YOUTUBE
How to maximize views, promote your music and get paid fairly

5:15 pm – 5:45 pm
THE TEEN PANEL
The return of Latin music’s most honest focus group. A group of area teens candidly discuss their music discovery and purchasing habits, likes and dislikes.

WEDNESDAY, APRIL 29
8:30 am-6:30 pm

9:15 am – 9:30 am
OPENING REMARKS
Leila Cobo, Executive Director, Latin Content & Programming, Billboard

9:40 am - 10:20 am
EDM LATINO:
Developing and exploiting Latin music’s new frontier through innovative deals, festivals and artist development.

10:30 am – 11:00 am
ICONIC SONGWRITER Q&A

11:15 am-12:00 pm
PANEL/CASE STUDY:

12:15 pm – 1:15 pm
THE NEW LATIN URBAN MOVEMENT
Panelists:
J Balvin, Artist
Farruko, Artist
Nicky Jam, Artist
J Quiles, Artist

1:15 pm – 2:30 pm
BREAK

2:30 pm- 3:15 pm
SUPERSTAR Q&A With Romeo Santos

3:30 pm- 4:15 pm
MEXICAN MILLENIALS:
A new crop of bilingual, bicultural regional Mexican acts is pushing boundaries with innovative social media strategies and groundbreaking music.

4:30 pm – 4:50 pm
TODAYS PRESS: FRIEND OR FOE:
Getting the press to work with you. A primer

8:00 pm
Billboard En Vivo

THURSDAY, APRIL 30
10:00 am – 2:00 pm
Final Ticket Distribution

7:00 pm
THE BILLBOARD LATIN MUSIC AWARDS
Produced & Broadcast Live by Telemundo
Live from the BankUnited Center

**Schedule subject to change

Check out the 2013 Conference Schedule Here