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PHOTO GALLERY When it comes to artists pairing with brands for sponsorships and advertising opportunities, keynote speaker Kid Rock said it best during the Billboard & Adweek 2010 Music & Advertising Conference held June 15-16 at the Edison Ballroom in New York: “It has to be something that my heart is into and we have to be willing to work together.” For two days, influencers from advertising agencies, branding companies and music placement specialists spoke on topics ranging from composing music for advertisements to teaming with major brands for sponsorship deals. Sponsors included Guvera, ABKCO Music & Records, Imagem, Music Dealers, GreenLight and 5 Alarm Music. The fall edition of Music & Advertising will be held Sept. 15-16 in Chicago. To register, go to musicandadvertisingfall.com. PHOTOS: Michael Seto *in order to see the captions, please make slide show full screen and the click "show info" on the top right corner |
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